About

Keith and mary
Image

Meet our founder, Keith Lewis

The Spark Behind VeraSpark

Keith comes from a very close knit family in Houston where Sunday night dinners have been a tradition since before he was born and continue to this day. He and Mary wed at the best New Years Eve party they have ever been to, and their marriage has been a journey of love, laughter and learning ever since. They have three talented, unique, caring and humorous children who make them proud every day.

At Northwestern University, Keith majored in Human Development and Social Policy, getting his first taste in understanding how people develop through the life span. And his 4 year role as NU’s mascot Willie the Wildcat also taught vital skills of connection, interactivity, playfulness, presentation, encouragement, leadership, role modeling and teamwork. Keith’s education continued at The University of Texas at Austin where he earned his MBA in management. He has been on a continuous learning path since then, taking courses in coaching, personal development, accelerative learning and much more.

Working at Leo Burnett as a media buyer/planner, Keith learned about teamwork, client and supplier relationships and balancing work with fun. Moving to Accenture’s Change Management group after graduate school, Keith began to understand the consulting and client relationship dynamic while understanding how a variety of changes impact organizations in both Texas and the Czech Republic.

Keith cut his facilitation teeth and built a team of sales, support and delivery people at Eagle’s Flight in Austin, Texas. As VP of Business Development, he added revenue, talent and culture to the global organization. Adding leadership and executive coaching to the repertoire in the late 1990’s, Keith went on to be the founder of VeraSpark, and the rest is history.

2025 choice 2 headshotpro 1

Keith’s Current Guiding Principles

Keith is honored to share his current GPs with you. Let him know when you notice he is (or is not) living these values from your perspective. He welcomes the feedback!

Learn more
Spark element

I am a loving presence for myself, my family and all others.

Spark element

I am aware of my energetic connection to all things, all beings, all life.

Spark element

I am a stable, foundational rock for myself and others.

Spark element

I expand myself through listening, observing, reading, asking, and active experimentation, inviting fear and failure as unavoidable companions. 

Spark element

I bring fun, joy, improvisation and unexpectedness to where I am.

Spark element

I tend to my body with breath, rest, exercise, & nutrition as the vehicle for my spirit.

Spark element

As invited personally or professionally, I support others in their journeys.

Spark element

I add a creative spark of opportunities for others to find and utilize their desired potential.

Spark element

I invest my time in a variety of communities.

Spark element

I embark upon adventures into the outside world as well as my own interior world.

2025 choice 2 headshotpro 1

Keith’s Current Guiding Principles

Keith is honored to share his current GPs with you. Let him know when you notice he is (or is not) living these values from your perspective. He welcomes the feedback!

Let’s Talk
Spark element

I am a loving presence for myself, my family and all others.

Spark element

I am aware of my energetic connection to all things, all beings, all life.

Spark element

I am a stable, foundational rock for myself and others.

Spark element

I expand myself through listening, observing, reading, asking, and active experimentation, inviting fear and failure as unavoidable companions. 

Spark element

I bring fun, joy, improvisation and unexpectedness to where I am.

Spark element

I tend to my body with breath, rest, exercise, & nutrition as the vehicle for my spirit.

Spark element

As invited personally or professionally, I support others in their journeys.

Spark element

I add a creative spark of opportunities for others to find and utilize their desired potential.

Spark element

I invest my time in a variety of communities.

Spark element

I embark upon adventures into the outside world as well as my own interior world.

Keith’s Speaker Bio

Keith Lewis is a seasoned leadership coach, keynote speaker, and founder of VeraSpark, a leadership development company dedicated to helping leaders align who they are with how they lead. Drawing on more than 30 years of experience, Keith has worked with leaders at every level—from emerging managers to C-suite executives—across industries including healthcare, energy, tech, finance, defense, higher ed, hospitality, construction and nonprofit.

Known for his warm, engaging style and practical wisdom, Keith is a sought-after speaker and workshop facilitator who brings stories to life with humor, clarity, and insight. His signature keynote—based on his book Sparking Your Inner Leader—explores how lessons from the mascot suit can illuminate the heart of authentic leadership. He delivers high-impact, engaging and customized keynotes and facilitated interactive workshops for organizations that value application, practice, accountability, and lasting growth in their leadership culture.

Keith’s journey began at Northwestern University, where he earned a degree in Human Development and Social Policy and served as mascot Willie the Wildcat. He later completed his MBA in Management at The University of Texas at Austin and became a Professional Certified Coach (PCC) through the International Coach Federation.

Today, Keith combines executive coaching, keynote speaking, and team facilitation to help leaders connect with their purpose, engage their teams, and lead with greater presence and intention. He lives in Austin, Texas, with his wife, Mary, and their cat, Boo. And he is extremely proud of their three grown children.